- A promotion package for the release of an album, to include a music promo video
- A website homepage for the brand
- A cover and 4 sides including the spine for its release as part of a digipack (CD/DVD package)
What are the positives and negatives of making a music video this coming year?
Positives:
fun
exciting
relevant
worth 50%
Lyrics in a song can give you possible ideas for shots
You don't have to have a narrative it can be performance based
London has interesting locations which can be used in the music video
Negatives:
The person we use needs to know the words to the song well, other wise the lip syncing will be out of tune and will not look professional.
You have to have good actors, which can be hard to find (rehearsals needed)
What are you looking forward to and what possible problems may you face?
A problem to occur is picking the correct song
Analysis of a student music video: Morning Blues
- Star image- represents herself as a girl next door type in an urban setting
- Organic- use of buildings, clothing, use of thrift shops help sell her as slightly alternative and organic
- Narrative- through the lyrics we can see the song is about relationship break downs and sells herself as vulnerable and through the visuals we see her shopping to get over her break up. Thus reaffirming her as a girl next door and not sold through her sexuality
- Locations and editing help sell the artist through the fast pace cuts, lighting, whip pans, hand held camera movements. Through the locations, quick cuts of people her image is reinforced as slightly alternative and independent.
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